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Blog: A Health Communication Campaign to Address Gambling Among College Students
A new blog released on Learn.ProblemGambling.ca discusses a research study on the use of health communication posters to raise awareness about gambling among college students. The piece was written by Aaron Diehr, PhD, CHES, Assistant Professor and Program Director for the Bachelor of Science in Public Health at Southern Illinois University and Marilyn Rule, MSW, Problem Gambling Program Director at Zepf Center in Toledo, Ohio. Read the blog here . Read the research article published in the...
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Re: Blog: A Health Communication Campaign to Address Gambling Among College Students
Thanks Tiffany! Interesting blog. Really hits home the need to: 1. Develop different communications for different needs/audiences (i.e. some featuring slot machines and others sports betting); and 2. The importance of involving the target audience in the design, testing and evaluation of the communication strategy in order to minimize potential unintended negative consequences.